Salon International 2011 - bookacut.com news

HJI’s Salon international 2011 proved to be every bit as exciting as we’d hoped. The three day hair extravaganza held at ADNEC Excel in London’s docklands is known as the highlight of the UK hairdressing calendar. With over 200 exhibitors, live hairdressing demonstrations, catwalk shows and products galore, we certainly got to see the best of what the hair industry has to offer.

It was our first ever visit to Salon International and so we’re quite excited about a lot of things we saw. We’ll be bringing you plenty more pictures, features and product information over the coming weeks, but here are some of our Salon International 2011 highlights.

KEVIN.MURPHY

The magic didn’t stop at the KEVIN.MURPHY stand for the whole weekend and we checked back again and again to see what was happening. Exciting, enthusiastic and sometimes hilarious demonstrations kept a crowd around them at all times. With an afterparty at KOKO club on the Sunday night, KEVIN.MURPHY certainly brought some Aussie life to the show.

You can find out more about KEVIN.MURPHY at http://www.kevinmurphy.com.au, you can also Follow KEVIN.MURPHY on Twitter

milk_shake

Their milk_shake brings all the shoppers to the yard. Well, that’s definitely the way it seemed as the milk_shake “domey bubble tent” display was packed for most of the weekend.

HOB Salons

HOB Salons came to the stage with some excellent presentations, and more than anything else, a clear passion for hairdressing. Numerous awards show that Hob Salons have been rocking the UK hair scene for the last few years and their show towards the end of Sunday certainly showed why.

Find out more about Hob Salons on their website - http://www.hobsalons.com/, follow them on Twitter, and see Hob Salons on bookacut.com

Evo Hair

Evo Hair was quite possibly our favourite stand of the weekend. With some great demonstrations, infectious hosts and beautiful models, there was a bustle around them all weekend. Encouraging people to step in and touch the hair while they were working was a big part of the show, we’re looking forward to taking a much closer look at these products.

Check out the Evo Hair website - http://www.evohair.co.uk/ and Follow Evo Hair on Twitter

D & J Ambrose

D & J Ambrose presented some more traditional cuts as well as some Avant Garde flair. Well narrated and educational demonstrations showed off the best of their skills and brought some amazing results.

Find out more about D & J Ambrose on their website - http://www.djambrose.com/

GHD

As you’d expect from any good hair exhibition, GHD had a host of crowd drawing demonstrations and shows over the weekend. As well as a first glimpse for us at the new GHD hairdryer, they also showed us some stunning techniques to get the best out of your hair and their products.

The always informative GHD website can be found at http://www.ghdhair.com/ and you can Follow GHD on Twitter

Wahl Academy

A constantly entertaining “Wahl’s Got Talent” show dominated the Wahl Academy stage with members of the Salon International crowd getting up to sing, dance and generally show their swagger. Mixed with some great demos of the latest Wahl hairdressing equipment it was hard to drag yourself away from the action.

See the Wahl website at http://www.wahlglobal.com/united-kingdom/index.html and Follow Wahl Academy on Twitter

Electric Hairdressing London

So much was happening at Electric Hairdressing London that it’d almost take a novel to fit it in. The stand was home to one of the real non-hair eyecatchers of the show, this beautiful black and orange Vespa which was up for grabs in a competition.

Find out more about Electric Hairdressing on their website – http://www.electric-hair.com/, follow them on Twitter, and you can also check out further photo highlights from the Electic Hairdressing stand on their Facebook page.

MyCurl

“Educatiing the client” was a theme on the MYCURL stand with plenty of practical tips on maintaining the professional look long after you’ve left the salon. Combined with some new products to show off, MYCURL are another company that we’ll be taking a closer look at in the coming weeks.